Manager Sports Marketing

Purpose & Overall Relevance For The Organization

Plan, build, and manage FB clubs service, delivering a massive activation execution, supporting brand and category objectives.Provide full support to symbols and market in SPOMA services and activations projects. Must be proactive, being able to work in a fast pace environment, manage stakeholders and be able to deal with pressure in daily negotiations per objectives.

Key Responsibilities

• Own the Football Clubs strategy in alignment with the Global & LAM SPOMA Football plan to deliver the Football BU KPI´s
• Lead a powerful relationship in all levels with adidas Local Clubs, coordinating the Sports Marketing Operations Specialist moves during the daily basis routine, to secure a high-quality service delivery across the year.
• Lead an open relationship between the three football pillars inside the company: SPOMA x Football BU and Brand Comms to establish clear goals and align expectations which take regard to FB Clubs activations
• Participate in the activation plan strategy and lead the relationship with the club during execution moments
• Support the full Seasonal Uniform approval procedure with FB BU Global and Local, in coordination with the Clubs, securing the Legal process
• Lead and secure the seasonal endorsement plan signoff, in coordination with BU necessities and Club´s calendar to guarantee the on-field execution
• To support the BU over Special Projects products, coordinating all approvals and needs with the Clubs
• Develop controlling, ordering and delivering process to secure VIK efficacy, head to toe, based on the contract directions and club’s necessity, with the focus on the symbol efficiency
  
  

Key Relationships

• BU / Brand / Newsroom / Omni / Finance / SPOMA Players and Communities
  
  

Knowledge Skills And Abilities

• Combined broad theoretical and practical knowledge incl. company policies and practices
• MS Office intermediate· English / Spanish intermediate (focus on written)
• Organizational mind set
• Commercial driven oriented
• Strong People skill and team working
• Travel availabilityRequisite Education and Experience / Minimum Qualifications:
• 5 years’ experience in mkt (SPOMA preference)
• Solid activation background
• Sport lover (Football preference)
  
  

adidas celebrates diversity, supports inclusiveness and encourages individual expression in our workplace. We do not tolerate the harassment or discrimination toward any of our applicants or employees. We are an equal opportunity employer.